123 S Broad

A Philadelphia landmark gets a modern upgrade.

The iconic property located just south of City Hall was looking for a fresh start. With some vacancy left by more traditional tenants, building management wanted a website that honored the past and welcomed the future.

Past Meets Future.

To garner excitement around the new vision for the building, Armor designed and built a modern digital home that showcased the energy that new tenants and management were injecting into this Philly classic.


123 S Broad - A building that's anything but by the numbers
123 S Broad - A proud history. A bright future.123 S Broad - Building, spaces gallery, amenities, neighborhood, contact, tenant resources123 S Broad - A stone's throw from the best123 S Broad - Share amenities: 24-hour security, fitness center with locker room and showers, secure bike storage room

No ugly angles

Beautiful building, beautiful photographs. We were sure to include all the old (and new) details that make a space like this so unique.

123 S Broad - Building conference rooms available for reservation123 S Broad - NewLane Finance tenant overview

The building and beyond

123’s history, floorplan options and surrounding amenities were all highlighted in simple, interactive elements throughout the site.

123 S Broad - With convenient access to all modes of transportation, your commute has never been easier.
123 S Broad - Request a tour. We'd love to give you a closer look.
123 S Broad - Floor plans. One size does not fit all.
It doesn’t have to stop here. We’ve got a lot more sweet work to show you. Keep going.
View the Work